Canada Life Investment Approach

Our UK investment operation is based in the heart of the City of London and manages £25.4bn of equity, fixed interest, cash and property assets (as at 31/10/09).

Our basic stance on portfolio management is to adopt an active but relatively low risk approach. We aim to generate superior performance over the long term by being consistently above average rather than attempting to capture spectacular short-term relative returns.

We pride ourselves on having a flexible investment style. Our experienced fund managers are encouraged to think independently and are empowered to adapt their approach to suit different markets.

We complement this independence and flexibility with an equal emphasis on disciplined implementation, always capturing key product design and risk factors.

Page last updated March, 2010 ID2426